Best Tips to Make an Animated Marketing Video that Captures Your Target Audience

The animated marketing video is an effective medium in order to promote the services and products of your brand, which is designed to build the confidence of the customers in the product you are selling and to increase the conversion ratio. When you think of making an animated explainer video, then you must keep one thing in your mind that the video should be created in such a way that everyone will get attracted to it so that it resonates with your audience. Thus, while making a video you need to pay full attention to it.

To nurture your audience, animated videos are a great piece of content. But making an animated marketing video seems difficult for most people. Thus, we are here with 5 tips by which you can easily make explainer video animation that resonates with your audience.

Top 5 tips for creating explainer video animation that resonates with your audience

Let’s know 5 tips to create a successful animated video. These tips are enlisted below:

• The first and most important tip that you need to know before beginning the video is knowing everything about your targeted audience. By doing this, you will be able to create brand interaction due to which you will be able to build a bond of trust between your customers and your brand. In order to know the audience, you can use the tools of social media marketing, with which you will see how people perceive your brand in the sphere of social media.

It is very important to research your audience because if you do not understand what your audience wants, then with your message they do not engage which results in reducing your brand awareness. And if you will have the knowledge of your audience, then it will save your time and money because you will not have to modify the essential elements of your video.

• The second tip that you should know in order to create an animated marketing video is how to craft a relevant message. Your message should be crafted in such a way that it will have to be brief and be able to stand out. In order to engage more people, you should make the first 5 seconds of your video more attractive and amazing so that people will further view your video. In order to make it more attractive and engaging, you can add a question in the first 5 seconds after which you need to make it clear that you will answer that question in full video.

• The other tip that you should know is the style of your animated video. This means that the style should be relevant to your customers and your company’s mission. In the style of your video, there should be the presence of goals, target, message and various other things. All these things are set in such a way that when visitors see it then he or she will get attracted towards your products and services. This simply means that the quality of your animation video should be high because of quality matters.

• One of the most important things that you need to keep in your mind while creating an animated marketing video is that your video should be customizable for your audience. You need to ensure that the quality of your video should be high and superior because it helps you in standing out from the competition.
• Last but not the least, the branding and promoting of your video should be done in such a way that more and more will be able to reach it and when they see your video then they will share it with all their contacts as much as possible. This simply means that your video should have share buttons on it, a thumbnail by viewing which more people get engaged towards it.

In order to know more about the animated marketing video, you can contact Essence Studio, which is the best video production company that helps you in providing the uniquely designed video which makes you stand at the first position in this competitive world. All the videos delivered by us are created with the latest tools and techniques. You will get the best services in minimum time and at the best prices. Feel free to contact us to get your first animated explainer video today.

Best Method To Promote Your Mobile App On Youtube

After Google, Youtube has been the second most viewed and used search engine worldwide. The reason behind this is that people find the videos more informative and engaging and this is the reason why most of their time is spent on YouTube videos.

As per the matter of the fact, it has been estimated that approximately 8,000 years' worth of video is watched on a daily basis and these are the stats of the US only. Video has turned to be the most powerful medium and this is the reason why millions of people use YouTube every second.

Not only for entertainment, but YouTube has now become one of the strongest marketing platforms as well.

This article contains complete information on how you can use this platform for marketing strategies to the app publishers. Here are some of the mind-blowing ideas by which you can promote the app through this exciting platform. These strategies may take some time for their implementation but they will definitely work. There can be a lot of app promo services on the internet.

Follow the tips and strategies for app promotion using YouTube:

⦁ Make a powerful content strategy: This is one of the most powerful and difficult parts of the app promotion. Make the right content for your video. You can ask a few questions before you make the content for the video, like what kind of videos are trending in the niche? What types of videos are most watched by the target customers? How can your app help people? Why is your app unique and different from others? Tutorial videos will be great for your app or not? Once you have answered all these questions, you would be able to easily make the right video content for your app.

Before you make a video for your app, take account of the following points:

• Before you make a video for your app, take account of the following points:
• How much total time would be required to make the video?
• Level of video production skills
• What is the target audience for the app?
• How can you stand out from the crowd?
• Will you be able to make your content popular on Youtube or not?

Know the strengths and weaknesses and the user's choice. Narrow down the type of content that you have created and make it more engaging and exciting.

Once you have done with the content strategy, next is the execution of your app explainer video. If you are a beginner for making videos, then you would definitely face some serious problems in the process. But that is quite natural and Ok.

Don’t lose hope and just get started. You can either hire some professional company that is an expert in the app promotion services.

So, you are done with the video, now you have to look for the ways in which you can promote them. Here a few of them:

⦁ Introduction of splash screen with the app icon: This can be a great method for promoting your app as it attracts the attention of the users.

⦁ Introduction of splash screen with the app icon: This can be a great method for promoting your app as it attracts the attention of the users.

⦁ Make the watermarking effects on your videos with the help of the small and semi-  transparent text in the corner of the video.

⦁ Start talking about the app, at the times it makes some sense.

⦁ Outro screen for the promotion of the app can also be an amazing idea.

⦁ Try to make the short links with the websites in order to make it easy for the people to     type in.

⦁ Make a promotional trailer or the teaser for your app.

⦁ Optimize the metadata and the keyword research for the video that you are using.

⦁ Use the proper description of the video so that it is exciting for the users and try to include the links to your website.

⦁ Reach out with the help of the influencers and this will be really helpful for promoting the app.

So, if you have developed your app and are looking for methods to promote it, Essence Studio can help you in achieving your target. It is one of the most renowned and acclaimed companies for quality app promotion services. With an experienced and dedicated team, they have worked on numerous projects from clients from all across the world. If you are also looking to promote your app and seeking app promo video service, contact the team today to get the best results.